We specialize in branding and identity design
THE MIRACLE FOUNDATION
We partnered with The Miracle Foundation and Whole Foods Market to create original and eco-friendly wrapping papers showcasing imaginative drawings by orphans in India.
Whole Foods will donate 20% of the paper’s sales to The Miracle Foundation, an organization that empowers orphans to reach their full potential by providing them with improved education, emotional support, health care, and life skills.
The orphans’ lively doodles of snowmen, snowflakes, dinosaurs, teddy bears, and other playful characters are brought to life by vivid red and green vegetable dyes. The Foundation’s slogan, “Because every child deserves to feel safe, nurtured and loved,” is also worked into the dynamic designs.
SCOPE
Art Direction
Print Design
Product Packaging
Collateral Design
100% postconsumer waste (PCW) recycled fibers
Process Chlorine Free (PCF)
FSC® Certified (Forest Stewardship Council™)
Manufactured in the USA
Offset printed with Toyo Hyplus 100, low-VOC (less than 1%), vegetable-based inks (70% biorenewable content)
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